Suzanne Ginsburg is a user experience consultant and the author of Designing the iPhone User Experience (Addison-Wesley, August 2010). She helps companies conceptualize and design software. She works with many different kinds of organizations, from established technology companies to small iPhone start-ups.
One of her favorite aspects of user experience design is exploratory user research that helps uncovers users’ unmet needs and inspires innovation. She has conducted exploratory research for online communities, home networking software, and several iPhone apps. Sketching and prototyping also play a big role in her design process. Suzanne is constantly exploring new approaches and evolving her prototyping toolkit.
Suzanne is most passionate about products that connect people, e.g., messaging and social media. These projects often involve cross-platform design which looks at the user experience across the web, desktop and iPhone. Suzanne is also interested in the field of augmented environments, particularly software that helps users learn about the people, objects, and places around them.
Suzanne has a Masters Degree in User Interface Design from UC Berkeley’s iSchool and an undergraduate degree in Business Management from Cornell University.
You can learn more about Suzanne at Ginsburg Design or follow her on Twitter @suzanneginsburg.